BRAND IDENTITY
The accept folder houses a very special letter of acceptance that new students get in the mail. Along with the letter, other welcoming items are included like a VTSU euro sticker, an "I'm in" poster designed for social media sharing, as well as some informative documents outlining the next steps in the process.
The athletics brochure serves as a key tool in enticing student-athletes to join our vibrant athletic culture and community, emphasizing values such as teamwork, inclusivity, academic success, and, of course, a diverse range of sports offerings.
A fresh brand brings forth a collection of eight distinct banner designs that grace the five campuses of Vermont State, seamlessly uniting them and creating a sense of home, regardless of which campus you step onto.
The redesign of Vermont State business cards marked one of our first initiatives. We aimed to infuse a personable touch into the design by adopting a first-name basis, assuring prospects that we are a friendly bunch, prepared to welcome them into our community. The inclusion of the line "Just ask for" introduces a human element that resonated well with many of our employees. For those requiring a more formal approach, we also offered an alternative design.
A variety of digital ad designs and social media posts, condensing brand messages into impactful visuals and key information.
The Better Together brand proudly celebrates its "doers AND thinkers" ethos, championing highly capable, action-oriented individuals. Check out this selection of Vermont State merch tailored for those who embody a "thinking and doing" mindset.
